Green Code Label

Why we think it is important?

_Because measuring the carbon footprint of a digital campaign enables to become aware of its environmental impact.

_Because reducing the impact of your digital communication allows to make progress together towards a more sustainable economy.

_Because certifying your communication will highlight your efforts towards a responsible communication.

_Because social and climate issues are at present inescapable, we can have a positive impact.


label
 
Measure

Measure

in a granular manner the energy consumption of your digital activations.


Reduce

Reduce

the carbon footprint of your media plans.


Certified

Certified

for a better awareness around the environmental impact of digital advertising.



How to reduce your environmental impact?

A trusted third party

To measure your advertising campaigns carbon footprint and provide analysis, insights and recommendations to reduce your media plans carbon emissions.

The label

A labeling program which allows to assess your environmental efforts and performance.

An offset partner

To associate with certified and measurable projects to inset or offset your communication.
Impact+ manages and monitors compensation program.


« Data traffic is responsible for over half the worldwide digital energy impact. This traffic is currently growing by 25% per year.»

How is environmental measure useful?

1,67 t of CO2 reduced


They reduced their impact

La Poste Kapten Engie Axa Intermarché Garnier L'Oréal Vattenfall